I was assigned to design a double-sided folded brochure for Wag Dog Day Camp. My concept was to make it appeal to millennials who work from home and also love adventures. They want a place to take their dogs when they are working and don’t have time to explore with them. I chose a gate fold and used orange as my splash of color, adding to the outdoors vibe of the brochure. I made the logo and the illustration of the dachshund, and used stock photos for the dogs.  This taught me so much about the printing process as designing for print requires you to arrange the pages different than you would for the screen. It also taught me about creating a cohesive design for both print and web.
Back to Top